What it claims.
We identify brand descriptions and related topics. We review what repeats across engines and where answers differ.
From the answer
to the evidence.
We investigate how AI describes your brand, where it gets information and what needs review. An analysis capability connecting technology, research and editorial judgment.
So you can return
to the source.
The analysis preserves the question, original answer, engine and date. We define market, language and queries to understand what was observed and what can be compared.
- Query and context
- The question evaluated, agreed market and language.
- Engine and moment
- The platform queried and the date of observation.
- Answer and references
- The text received and the cited sources for reviewing evidence.
A favorable mention
needs context.
How it says it.
Tone describes how the brand is treated. It is analyzed separately from support: a positive sentence is not a verified claim.
What supports it.
We connect claims, topics and sources. We distinguish first-party references from independent ones and check the information each provides.
From findings to a decisionFind where
Find where
an answer is missing.
Differences and gaps help prioritize product information, coverage, sources and content. We agree on actions, preserve evidence and repeat comparable queries when it is time to review changes.
Results describe the answers observed. They can vary between queries and moments; they are not a permanent ranking.
IA Visibility / GEOUnderstand how your brand appears.
Understand how your brand appears.
Decide what to improve.
Frequently asked questions about Wiwo IA Visibility.
Wiwo’s IA Visibility capability connects engines, queries, claims and sources to investigate brand presence, tone and documentary support.
Content reviewed on October 20, 2026.Is IA Visibility a capability or a product?
It is a Wiwo analysis capability applied in Wiwo.MetriQ’s IA Visibility module and the IA Visibility / GEO service. The scope varies with the question and project.
What can be traced in the analysis?
Questions, observed answers, engine, date and available sources. The analysis connects claims, topics and documentary support while keeping an answer’s tone separate from the evidence supporting it.
Does this capability determine whether an answer is true?
It does not certify the truth of a claim. It classifies and organizes the available support so your team can check it. The absence of a source does not prove a claim is false, and repetition does not prove it is true.