Make your brand
part of the answer.

AI is already talking about your category. Discover what it says about your brand, which sources it uses and where you can build a better-supported presence.

Explore the analysis

Consulting by Wiwo technology by

A young professional develops ideas in a notebook
What does AI say
about your brand?
Humanity, Augmented.
IA Visibility · Wiwo.MetriQ

The mention is the beginning.
Evidence tells the story.

Explore a claim and the sources supporting it. Move from “my brand appears” to understanding how it is being presented.

IA Visibility Scan

Illustrative example · Fictional data
From the mention to the source.Select a claim
Illustrative map of claims about Demo brandA brand connects to three claims and their sources. Use the selector to examine tone, visible support and an improvement opportunity separately.Brand websiteSourceLocal advice,online too.Local adviceIndependent publicationSourceA portfolio fordifferent projects.PortfolioNo cited sourceNo sourceSolutions withtechnical backing.Technical evidenceBranddemoServices and experience
Models you can compare

OpenAI Gemini Claude Grok

A claim, in context

«Offers local advice and online support.»

Answer tone
Favorable
Visible support
Brand website

The answer links to a service page on Demo brand’s website. This is a first-party source; check whether it explains service coverage and contact channels.

What you can improve

Make it clear where you operate, who you can help and how to contact you. Specific information helps an answer describe your service more accurately.

Repeating an answer does not make it evidence.

Tone and sources are reviewed separately. A link lets you examine the support; it does not prove the claim is true.

Visibility you can investigate

Being present matters.
So does how you are described.

An answer can sound favorable and have little support. A criticism can repeat across engines without an independent source confirming it.

Separating presence, tone and evidence helps identify the useful questions: what information is missing, what is being misinterpreted and what to work on first.

Explore our IA Visibility capability
The work behind the answer

Precise assessment.
Concrete action.

We combine answer analysis, editorial review and technical work. The assessment defines the areas your brand needs to address.

Questions and enginesDefine where you want to be considered.

We select brand, category and comparison questions. We agree on market, language, competitors and engines, and preserve date and context so findings can be compared.

A query matrix and record of answers.

Claims and toneUnderstand the story being told about your brand.

We break answers into claims and group them by topic. We review mentions, favorable or unfavorable descriptions and what repeats across engines, without confusing consensus with evidence.

A map of topics, claims and differences between engines.

Sources and supportOpen the answer. See where it comes from.

We connect claims to cited sources. We distinguish the brand’s website, independent publications and interested-party sources. We flag missing sources and what needs human verification.

Connections between claims, sources and available support.

Brand informationMake what you publish consistent.

We review products, services, locations and relationships between entities. We prioritize clear, current information with authorship and evidence. Structured data must match the visible content.

Information gaps and editorial recommendations.

Content accessMake useful information retrievable.

We review crawling, indexing, rendering, internal links, canonicals and bot permissions. Each platform’s configuration matters: allowing crawling does not require an engine to cite or recommend a page.

A technical review and agreed website corrections.

GEO and monitoringTurn a finding into a priority.

We prioritize content and documentation, relevant external sources and technical improvements. We agree on how often to repeat comparable queries and review changes alongside available business signals.

A plan by impact and effort, with owners and monitoring.

What you receive

A assessment to
decide what comes next.

We agree on questions, engines, markets and deliverables before starting. The analysis becomes work your team can take forward.

Traceable findings

Queries, observed answers and analysis context. A basis for reviewing the findings and their limits.

An evidence map

Connected claims, topics and sources. Tone, repetition and support treated separately.

A GEO action plan

Prioritized gaps and opportunities. Recommendations for content, information and technical access, with owners and scope.

A follow-up review

Comparable queries and an agreed frequency for observing changes. Interpretation is checked against business context.

Your brand in the conversation

What should AI say
about your brand?

Let’s start with your category, your markets and the questions that matter to your business.

DIRECT ANSWERS

Frequently asked questions about Wiwo IA Visibility / GEO.

Discover what AI claims about your brand, which sources it cites and where evidence is missing. A assessment with Wiwo.MetriQ and a GEO action plan.

Content reviewed on October 20, 2026.
What is IA Visibility?

It analyzes how a brand appears and is described in AI-generated answers. Wiwo reviews mentions, claims, tone, sources and differences between engines to understand that presence through evidence.

What is the difference between IA Visibility and GEO?

IA Visibility observes and diagnoses brand presence. GEO, Generative Engine Optimization, turns the findings into improvements in content, information, accessibility and authority that can help the brand be understood and cited accurately.

Which engines can be compared?

The assessment can compare answers from OpenAI, Gemini, Claude and Grok. Before starting, we agree on engines, questions, market and period. Availability and source retrieval methods vary between platforms.

Does a favorable answer mean it is supported?

No. Tone describes how the brand is presented. Documentary support shows which sources support a claim and whether they are first-party, third-party or absent. Repetition across engines does not prove a claim is true, either.

What do I receive with the assessment?

Depending on the agreed scope, you receive the reviewed queries and answers, an analysis of claims and sources, differences between engines, opportunities and GEO work priorities. The findings can be presented in Wiwo.MetriQ and shared with your team.

Where does Wiwo.MetriQ fit in?

IA Visibility is a Wiwo.MetriQ module. It brings together AI presence analysis, answers and sources so you can review the information. Wiwo’s service adds assessment, interpretation and a work plan agreed with your team.

Can you guarantee that AI will recommend my brand?

No. Each platform decides what it retrieves, synthesizes and cites. We work on verifiable information, content and monitoring; we do not sell guaranteed positions. The results are observations from specific queries and dates.

What do you need to get started?

Your brand, category, markets and the questions you want to understand. We define competitors, engines and reference sources. Tool access, technical scope and review frequency are agreed before starting.